Job Summary
eCommerce Frontend Technical Lead (Next.js, EDS, PWA & Commerce Performance Architecture)
Role Summary
We are seeking an experienced eCommerce Frontend Technical Lead to drive the architecture, development, modernization, and performance optimization of global digital commerce experiences. This role requires deep expertise in eCommerce platforms and customer journeys, with strong hands-on capabilities in Next.js, Adobe Edge Delivery Services (EDS), React, and Progressive Web Applications (PWA).
The ideal candidate will provide technical leadership across the frontend commerce landscape, define scalable architecture patterns, drive engineering excellence, and lead the evolution from traditional Adobe Commerce/Magento storefronts to a modern composable architecture leveraging ACCS, EDS, API Mesh, and App Builder. A critical aspect of the role is defining and governing the end-to-end caching and performance strategy across the commerce ecosystem to ensure scalability, resilience, and exceptional customer experiences.
Key Responsibilities
Technical Leadership & Architecture
- Serve as the technical authority for frontend eCommerce architecture and engineering practices.
- Define and govern frontend architecture, coding standards, design patterns, and technical roadmaps.
- Lead architecture reviews, solution design workshops, and technical decision-making.
- Drive modernization initiatives from traditional Magento implementations to composable commerce architectures.
- Mentor and coach engineers, technical leads, and development teams.
- Establish reusable frameworks, component standards, and design system governance.
eCommerce Storefront Engineering
- Design, develop, and maintain scalable storefront applications using:
- Next.js
- React.js
- TypeScript
- Adobe Edge Delivery Services (EDS)
- Progressive Web Technologies
- Lead implementation of:
- Product Listing Pages (PLP)
- Product Detail Pages (PDP)
- Cart & Checkout
- Search & Navigation
- Customer Account Experiences
- Merchandising & Personalization Experiences
- Define reusable component libraries and frontend platform capabilities.
- Collaborate with backend, architecture, and product teams to deliver scalable customer experiences.
Commerce Performance, Caching & Scalability Architecture
Current State (On-Prem Magento / Adobe Commerce)
- Define and govern the enterprise caching strategy across all commerce channels.
- Establish caching architecture covering:
- Full Page Cache (FPC)
- Varnish Cache
- Redis Cache
- CDN Optimization
- Browser Caching
- API Response Caching
- Search and Catalog Caching
- Pricing and Inventory Caching
- Define cache invalidation, cache warming, purge, and refresh strategies.
- Partner with infrastructure and platform teams to optimize origin load and storefront responsiveness.
- Establish performance engineering standards and monitoring practices.
Future State (ACCS / EDS / Composable Commerce)
- Design and own the target-state caching strategy as the organization transitions to:
- Adobe Commerce Cloud Service (ACCS)
- Edge Delivery Services (EDS)
- Adobe API Mesh
- Adobe App Builder
- Headless Commerce Architecture
- Define cache hierarchy and governance across:
- Browser
- CDN
- Edge
- API Mesh
- Backend Services
- Design and implement:
- Static Site Generation (SSG)
- Server-Side Rendering (SSR)
- Incremental Static Regeneration (ISR)
- Edge Rendering Patterns
- API and GraphQL Caching
- Content Revalidation Strategies
- Define scalable cache invalidation mechanisms supporting distributed and composable architectures.
- Drive adoption of edge-first architectures that maximize performance while minimizing infrastructure costs.
Performance Engineering
Own and continuously improve:
- Core Web Vitals
- LCP
- CLS
- INP
- TTFB
- Storefront performance
- Search performance
- API latency
- CDN efficiency
- Cache hit ratio
- Customer experience metrics
- SEO performance
Adobe Commerce & Composable Architecture
- Provide deep expertise across Adobe Commerce and modern composable commerce architectures.
- Lead frontend integration with:
- Adobe Commerce
- ACCS
- App Builder
- API Mesh
- Third-party commerce services
- Define storefront migration strategies from traditional Magento/PWA implementations to EDS-powered storefronts.
- Evaluate and recommend architecture patterns that improve scalability, maintainability, and upgradeability.
Engineering Excellence
- Establish frontend SDLC standards and engineering governance.
- Lead code reviews and technical quality assessments.
- Drive adoption of:
- CI/CD automation
- Automated testing
- Code quality tooling
- Observability frameworks
- Performance monitoring
- Define best practices for:
- Accessibility
- Security
- SEO
- Performance Optimization
- Maintainability
Skill Requirements
- 10+ years of software engineering experience.
- 5+ years leading frontend engineering teams for enterprise eCommerce platforms.
- Proven experience delivering global B2C and B2B digital commerce solutions.
- Experience leading frontend architecture and modernization initiatives.
Other Requirements
eCommerce & Commerce Platform Expertise
Strong understanding of:
- Adobe Commerce (Magento)
- Headless Commerce
- Composable Commerce
- ACCS
- EDS
- Customer Journey Architecture
- Product Information Management
- Search & Merchandising
- Promotions & Pricing
- Checkout Optimization
Frontend Technologies
Expert-level experience with:
- Next.js
- React.js
- TypeScript
- JavaScript (ES6+)
- HTML5
- CSS3 / SCSS
- Responsive Design
- Accessibility Standards
Integration & Architecture
Experience with:
- REST APIs
- GraphQL
- Microservices
- API Mesh
- App Builder
- Micro Frontends
- Edge Computing
- Event-Driven Architectures
Cloud & DevOps
Experience with:
- AWS and/or Azure
- GitHub Actions
- CI/CD Pipelines
- Docker
- Monitoring & Observability Platforms
- Performance Analytics Tools
Preferred Qualifications
- Experience implementing Adobe Commerce Cloud Service (ACCS).
- Experience with Adobe Edge Delivery Services (EDS).
- Experience migrating Magento storefronts to Next.js or EDS architectures.
- Experience building composable commerce platforms.
- Experience leading globally distributed development teams.
- Familiarity with AI-assisted engineering practices and frontend automation.
Leadership Competencies
- Strong technical leadership and architectural decision-making.
- Ability to balance innovation with operational stability.
- Excellent stakeholder management and communication skills.
- Strong coaching and mentoring capabilities.
- Customer-first mindset.
- Strategic thinker with strong execution focus.
- Ability to influence without authority across cross-functional teams.