Job Summary

An Aprimo DAM Lead is an active member of the Brand, DAM and Search pod with 4+ years in digital asset management, including 3+ years hands-on in Aprimo. The role administers Aprimo DAM and Productivity Management for the client, keeps assets well governed and makes sure they flow correctly to Sitecore, Brightcove and other channels.

Aprimo certification or completed Aprimo learning path is preferred.

Key Responsibilities

KEY RESPONSIBILITY

• Administer Aprimo DAM and Productivity Management: users, roles, permissions, settings and agency access with end dates.
• Maintain metadata schemas, taxonomy and field rules, including mandatory fields and rule-based defaults.
• Manage usage rights and expiry: warn owners, archive expired assets and report Sitecore pages still using them.
• Support asset lifecycle, review and approval workflows for business teams and agencies.
• Resolve L2 / L3 tickets such as upload errors, duplicate assets, missing crops and renditions, and search issues.
• Keep the Aprimo to Sitecore connector and Brightcove links healthy. Investigate sync failures and broken asset references with the Sitecore team.
• Run bulk imports and data-quality audits through the Aprimo REST API, with validation before load.
• Enable vendor-native features (for example spell check, brand detection and auto-tagging) only within the client's responsible AI framework.
• Raise and manage vendor tickets with Aprimo under the support agreement.
• Train and support authors and agencies, and keep SOPs and knowledge articles current.

Skill Requirements

MUST-HAVE SKILLS

• Hands-on Aprimo DAM configuration and administration.
• Strong understanding of metadata, taxonomy and digital rights management.
• Experience with Aprimo workflows and Productivity Management (project, review and approval).
• Working knowledge of Aprimo REST APIs, connectors and data import / export.
• Experience supporting a DAM to CMS integration (Sitecore preferred).
• Good understanding of image and video formats, renditions and crops.
• Familiarity with ServiceNow, Jira and an ITIL support model.

GOOD TO HAVE

• Experience with the Aprimo Sitecore Connector and Sitecore media library.
• Exposure to Brightcove or other video platforms.
• Scripting (PowerShell or Python) for bulk audits and reports.
• Marketing operations and brand governance experience in a global, multi-agency setup.
• Experience supporting US clients from an offshore model.

Other Requirements